An external hard drive feels like a backup. Whether it actually protects your business in a real emergency is a different question entirely.
A local backup (an external drive, a NAS device in the office) protects against accidentally deleting a file. It does almost nothing against a fire, flood, theft, or ransomware that encrypts everything connected to your network — including that same backup drive, if it's plugged in when the attack hits.
| Scenario | Local backup only | Cloud backup |
|---|---|---|
| Accidentally deleted a file | ✓ Fast recovery | ✓ Recoverable |
| Office fire or flood | — Likely lost too | ✓ Safe, offsite |
| Laptop/drive stolen | — Gone with it | ✓ Unaffected |
| Ransomware on the network | — Often encrypted too | ✓ Isolated, often immutable |
Whichever combination you choose, the same rule applies: a restore that's never been tested is unverified. See why "we have backups" isn't a full disaster recovery plan for what testing actually looks like in practice.
It depends on data volume and provider, but the cost difference is usually small compared to the cost of losing data that only existed in one physical location.
A well-designed cloud backup is kept separate and often immutable (unchangeable for a set period) precisely to prevent ransomware that infects your live systems from also destroying the backup copy.
Many businesses benefit from both — local for fast, everyday recovery of a single file, cloud for protection against a disaster that takes out your physical location entirely.
Book a free backup assessment — we'll show you exactly what's protected and what isn't.